th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/a> l\u00e0 ph\u00f9 h\u1ee3p nh\u1ea5t?\u201d Khi b\u1ea1n l\u00e0 sinh vi\u00ean, khi v\u1eeba m\u1edbi ra tr\u01b0\u1eddng, khi b\u1eaft \u0111\u1ea7u startup hay khi l\u00e0m qu\u1ea3n l\u00fd ho\u1eb7c ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u doanh nghi\u1ec7p?<\/p>\n\n\n\nC\u00e2u tr\u1ea3 l\u1eddi l\u00e0: \u201cB\u1ea5t c\u1ee9 khi n\u00e0o b\u1ea1n c\u00f3 th\u1ec3\u201d. Vi\u1ec7c x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u c\u00e0ng s\u1edbm th\u00ec b\u1ea1n \u0111\u1ecbnh h\u00ecnh r\u00f5 s\u1ef1 uy t\u00edn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a b\u1ea3n th\u00e2n trong c\u00e1i nh\u00ecn kh\u00e1ch quan kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c h\u01a1n.<\/p>\n\n\n\n
\u0110\u00e2y l\u00e0 9 quy lu\u1eadt b\u1ea1n c\u1ea7n bi\u1ebft khi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/p>\n\n\n\n
1. Quy lu\u1eadt chi ti\u1ebft h\u00f3a (specialization)<\/h2>\n\n\n\n
\u201cGi\u1ecfi m\u1ed9t vi\u1ec7c\u201d \u0111\u00e2y l\u00e0 \u0111i\u1ec1u t\u00f4i mu\u1ed1n g\u1eedi g\u1eafm khi b\u00e0n v\u1ec1 quy lu\u1eadt c\u1ee7a chi ti\u1ebft h\u00f3a. Ch\u00fang ta c\u00f3 th\u1ec3 bi\u1ebft l\u00e0m r\u1ea5t nhi\u1ec1u vi\u1ec7c nh\u01b0ng kh\u00f4ng \u0111\u1ed3ng ngh\u0129a ch\u00fang ta ph\u1ea3i gi\u1ecfi h\u1ebft th\u1ea3y c\u00e1c vi\u1ec7c \u0111\u00f3, ch\u1ec9 c\u1ea7n gi\u1ecfi m\u1ed9t vi\u1ec7c l\u00e0 \u0111\u1ee7. \u0110\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh, b\u1ea1n ph\u1ea3i c\u1ee5 th\u1ec3 v\u00e0 chi ti\u1ebft h\u00f3a v\u00e0o m\u1ed9t ho\u1eb7c \u0111i\u1ec3m m\u1ea1nh ch\u00ednh, ho\u1eb7c t\u00e0i n\u0103ng n\u1ed5i b\u1eadt nh\u1ea5t, ho\u1eb7c th\u00e0nh t\u1ef1u quan tr\u1ecdng nh\u1ea5t c\u1ee7a b\u1ea1n. Vi\u1ec7c n\u00e0y s\u1ebd khi\u1ebfn b\u1ea1n tr\u1edf th\u00e0nh \u0111\u1ed1i th\u1ee7 m\u1ea1nh nh\u1ea5t trong l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n. V\u00ed d\u1ee5 nh\u01b0 khi nh\u1eafc \u0111\u1ebfn c\u00e1c huy\u1ec1n tho\u1ea1i m\u00f4n b\u00f3ng \u0111\u00e1, ch\u00fang ta h\u1ea7u nh\u01b0 s\u1ebd ngh\u0129 \u0111\u1ebfn \u201cvua b\u00f3ng \u0111\u00e1\u201d – Pele hay Cristiano Ronaldo hay Lionel Messi. B\u1edfi l\u1ebd, h\u1ecd t\u1eadp trung v\u00e0 \u0111\u1ea7u t\u01b0 chi ti\u1ebft v\u00e0o n\u0103ng l\u1ef1c h\u1ecd n\u1ed5i tr\u1ed9i c\u1ed9ng th\u00eam s\u1ef1 t\u00f4i luy\u1ec7n ki\u00ean tr\u00ec.<\/p>\n\n\n\n
2. Quy lu\u1eadt l\u00e3nh \u0111\u1ea1o (leadership)<\/h2>\n\n\n\n
Thomas Fuller c\u00f3 n\u00f3i: \u201cIf you command wisely, you’ll be obeyed cheerfully\u201d. T\u1ea1m d\u1ecbch l\u00e0 \u201cN\u1ebfu b\u1ea1n l\u00e3nh \u0111\u1ea1o t\u00e0i t\u00ecnh, b\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 vui v\u1ebb ph\u1ee5c t\u00f9ng\u201d. Trong b\u1ea5t c\u1ee9 m\u1ed9t c\u00f4ng vi\u1ec7c hay m\u1ed9t m\u00f4i tr\u01b0\u1eddng n\u00e0o, vai tr\u00f2 c\u1ee7a ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o c\u0169ng l\u00e0 quan tr\u1ecdng nh\u1ea5t. \u0110\u1eb7c bi\u1ec7t, v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, b\u1ea1n c\u1ea7n ph\u1ea3i bi\u1ebft c\u00e1ch l\u00e3nh \u0111\u1ea1o v\u00e0 ki\u1ec3m so\u00e1t \u0111\u1ed9 ph\u1ee7 s\u00f3ng c\u1ee7a n\u00f3 \u0111\u1ebfn v\u1edbi m\u1ecdi ng\u01b0\u1eddi. Mu\u1ed1n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 c\u00f4ng nh\u1eadn t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c, b\u1ea1n c\u1ea7n ph\u1ea3i t\u1ea1o gi\u00e1 tr\u1ecb tin t\u01b0\u1edfng \u1edf b\u1ea3n th\u00e2n hay n\u00f3i d\u1ec5 hi\u1ec3u h\u01a1n l\u00e0 uy t\u00edn. B\u1edfi l\u1ebd, s\u1ef1 c\u1ed9ng h\u01b0\u1edfng gi\u1eefa n\u0103ng l\u1ef1c, v\u1ecb th\u1ebf hi\u1ec7n t\u1ea1i, s\u1ef1 t\u00edn nhi\u1ec7m v\u00e0 m\u1ee9c \u0111\u1ed9 c\u00f4ng nh\u1eadn s\u1ebd t\u1ea1o n\u00ean th\u00e0nh c\u00f4ng cho kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o. B\u1ea1n l\u00e3nh \u0111\u1ea1o t\u00e0i t\u00ecnh th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd d\u1ec5 d\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c ngu\u1ed3n l\u1ef1c m\u00e0 b\u1ea1n mong mu\u1ed1n.<\/p>\n\n\n\n
3. Quy lu\u1eadt c\u00e1 t\u00ednh ri\u00eang (personality)<\/h2>\n\n\n\n
V\u1edbi nh\u1eefng \u0111i\u1ec1u \u0111\u1ec1 c\u1eadp trong hai quy lu\u1eadt tr\u00ean ch\u1eafc h\u1eb3n b\u1ea1n s\u1ebd c\u1ea3m th\u1ea5y r\u1ea5t \u00e1p l\u1ef1c v\u00ec ngh\u0129 r\u1eb1ng \u201cm\u00ecnh ph\u1ea3i lu\u00f4n lu\u00f4n gi\u1ecfi, m\u00ecnh ph\u1ea3i lu\u00f4n lu\u00f4n t\u1ed1t\u201d. V\u00e0 quy lu\u1eadt th\u1ee9 ba s\u1ebd l\u00e0 ch\u00eca kh\u00f3a m\u1edf ra cho b\u1ea1n c\u00e1nh c\u1ed5ng gi\u1ea3i t\u1ecfa \u00e1p l\u1ef1c. B\u1ea1n h\u00e3y nh\u1edb r\u1eb1ng \u201cb\u1ea1n kh\u00f4ng ph\u1ea3i ng\u01b0\u1eddi ho\u00e0n h\u1ea3o\u201d v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n th\u00e0nh c\u00f4ng ch\u01b0a bao gi\u1edd \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i ho\u00e0n h\u1ea3o. B\u00ean c\u1ea1nh \u0111i\u1ec3m m\u1ea1nh, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 hi\u1ec7n nh\u1eefng khuy\u1ebft \u0111i\u1ec3m mi\u1ec5n \u0111\u00f3 ch\u00ednh l\u00e0 con ng\u01b0\u1eddi v\u00e0 t\u00ednh c\u00e1ch c\u1ee7a b\u1ea1n. S\u1ef1 gi\u1ea3 t\u1ea1o d\u00f9 c\u1ed1 ng\u1ee5y trang \u0111\u1ebfn \u0111\u00e2u c\u0169ng s\u1ebd b\u1ecb khai tr\u1eeb.<\/p>\n\n\n\n
4. Quy lu\u1eadt c\u1ee7a s\u1ef1 kh\u00e1c bi\u1ec7t h\u00f3a (distinctiveness)<\/h2>\n\n\n\n
C\u1ed1t l\u00f5i m\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a b\u1ea1n trong l\u0129nh v\u1ef1c b\u1ea1n theo \u0111u\u1ed5i, ph\u00e2n bi\u1ec7t b\u1ea1n v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh d\u1ef1a tr\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t b\u1ea1n t\u1ea1o ra. B\u1edfi l\u1ebd \u201c\u0110\u1ec3 tr\u1edf n\u00ean kh\u00f4ng th\u1ec3 thay th\u1ebf, ng\u01b0\u1eddi ta ph\u1ea3i lu\u00f4n kh\u00e1c bi\u1ec7t\u201d (Coco Chanel). Hi\u1ec7n nay, nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 quan ni\u1ec7m r\u1eb1ng \u201ckh\u00e1c bi\u1ec7t s\u1ebd b\u1ecb gh\u00e9t\u201d n\u00ean h\u1ecd ng\u1ea7n ng\u1ea1i ph\u00f4 di\u1ec5n ra s\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a m\u00ecnh. H\u1ecd ch\u1ecdn c\u00e1ch x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u201cl\u01b0ng l\u1eedng\u201d kh\u00f4ng qu\u00e1 ch\u00ecm c\u0169ng kh\u00f4ng n\u1ed5i b\u1eadt \u0111\u1ec3 kh\u00f4ng m\u1ea5t l\u00f2ng ai v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c to\u00e0n di\u1ec7n s\u1ef1 y\u00eau th\u00edch t\u1eeb nh\u1eefng ng\u01b0\u1eddi m\u00e0 m\u00ecnh ti\u1ebfp c\u1eadn (\u0111\u1ed9 nh\u1eadn di\u1ec7n c\u00f3 gi\u1edbi h\u1ea1n). Nh\u01b0ng t\u00f4i khuy\u00ean n\u1ebfu b\u1ea1n \u0111\u1eb7t m\u1ee5c ti\u00eau cao v\u00e0 xa th\u00ec n\u00f3 s\u1ebd kh\u00f4ng ph\u1ea3i m\u1ed9t l\u1ef1a ch\u1ecdn t\u1ed1t. B\u1ea1n bi\u1ebft kh\u00f4ng, ch\u1ec9 trong m\u1ed9t l\u0129nh v\u1ef1c th\u00f4i \u0111\u00e3 c\u00f3 h\u01a1n m\u1ed9t ch\u1ee5c, m\u1ed9t tr\u0103m ho\u1eb7c nhi\u1ec1u h\u01a1n n\u1eefa c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea1nh tranh. Khi nh\u00e0 \u0111\u1ea7u t\u01b0 hay \u0111\u1ed1i t\u00e1c \u0111\u01b0a ra l\u1ef1a ch\u1ecdn, h\u1ecd ch\u1ec9 nh\u1eafm v\u00e0o top nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i b\u1eadt v\u00e0 kh\u00e1c bi\u1ec7t trong chuy\u00ean m\u00f4n \u0111\u00f3 m\u00e0 th\u00f4i. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a n\u1ebfu b\u1ea1n kh\u00f4ng th\u1eadt s\u1ef1 kh\u00e1c bi\u1ec7t th\u00ec th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n v\u1ec1 l\u00e2u d\u00e0i s\u1ebd th\u1ea5t b\u1ea1i. B\u1ea1n h\u00e3y gi\u1eef v\u1eefng t\u00e2m tr\u00ed, t\u1ef1 tin th\u1ec3 hi\u1ec7n, t\u1ecfa s\u00e1ng \u0111i\u1ec3m kh\u00e1c bi\u1ec7t \u0111\u1ed9c \u0111\u00e1o \u1edf b\u1ea3n th\u00e2n, khi \u1ea5y t\u00f4i tin r\u1eb1ng b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ef1 y\u00eau th\u01b0\u01a1ng h\u01a1n.<\/p>\n\n\n\n
5. Quy lu\u1eadt c\u1ee7a s\u1ef1 d\u1ec5 nh\u1eadn d\u1ea1ng (visibility)<\/h2>\n\n\n\n
Con ng\u01b0\u1eddi ch\u00fang ta c\u00f3 m\u1ed9t b\u1ec7nh xu\u1ea5t hi\u1ec7n \u1edf m\u1ecdi gi\u1edbi t\u00ednh, m\u1ecdi l\u1ee9a tu\u1ed5i mang t\u00ean \u201chay qu\u00ean\u201d. N\u1ebfu m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 ch\u1ec9 xu\u1ea5t hi\u1ec7n m\u1ed9t hay hai l\u1ea7n th\u00ec theo th\u1eddi gian s\u1ebd b\u1ecb nh\u1eefng th\u1ef1c t\u1ea1i x\u00f3a b\u1ecf khi m\u1ed7i ng\u00e0y tr\u00f4i qua ch\u00fang ta ph\u1ea3i dung n\u1ea1p r\u1ea5t nhi\u1ec1u th\u1ee9 m\u1edbi. \u0110\u00f3 l\u00e0 l\u00fd do v\u00ec sao c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ee9 li\u00ean t\u1ee5c ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng \u0111i\u1ec7n t\u1eed nh\u1eb1m tr\u00e1nh t\u00ecnh tr\u1ea1ng \u201cl\u00e3ng qu\u00ean\u201d c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00f9ng m\u1ed9t s\u1ea3n ph\u1ea9m nh\u01b0ng m\u1ed7i n\u0103m ho\u1eb7c trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh s\u1ebd c\u00f3 chi\u1ebfn l\u01b0\u1ee3c marketing m\u1edbi \u0111\u1ec3 thay \u0111\u1ed5i b\u1ed9 trang ph\u1ee5c, \u0111i\u1ec1u n\u00e0y c\u0169ng tr\u00e1nh s\u1ef1 nh\u00e0m ch\u00e1n khi nh\u1eafc \u0111\u1ebfn s\u1ea3n ph\u1ea9m hay th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. T\u01b0\u01a1ng t\u1ef1 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, h\u00ecnh \u1ea3nh, t\u00ean tu\u1ed5i c\u1ee7a b\u1ea1n ph\u1ea3i \u0111\u01b0\u1ee3c l\u1eb7p \u0111i l\u1eb7p l\u1ea1i nhi\u1ec1u l\u1ea7n \u0111\u1ebfn khi n\u00f3 ghi s\u00e2u m\u1ed9t c\u00e1ch c\u00f3 \u00fd th\u1ee9c trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c. \u0110i\u1ec1u \u0111\u00f3 c\u0169ng ph\u1ea3i \u0111i k\u00e8m v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng hay n\u0103ng l\u1ef1c, gi\u00e1 tr\u1ecb b\u1ea1n \u0111em \u0111\u1ebfn trong m\u1ed7i l\u1ea7n xu\u1ea5t hi\u1ec7n. Con ng\u01b0\u1eddi ch\u00fang ta c\u00f3 t\u1ed3n t\u1ea1i v\u1ec1 m\u1eb7t c\u1ea3m t\u00ednh, khi g\u1eb7p ho\u1eb7c nghe li\u00ean t\u1ee5c \u0111\u1ebfn m\u1ed9t s\u1ea3n ph\u1ea9m, m\u1ed9t doanh nghi\u1ec7p hay m\u1ed9t c\u00e1 nh\u00e2n n\u00e0o \u0111\u00f3, hi\u1ec3n nhi\u00ean ta \u0111\u00e1nh gi\u00e1 cao v\u00e0 tin t\u01b0\u1edfng h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y \u1edf c\u00e1c ca s\u0129 n\u1ed5i ti\u1ebfng, v\u1ed1n d\u0129 h\u1ecd \u0111\u00e3 c\u00f3 th\u01b0\u01a1ng hi\u1ec7u cho m\u00ecnh r\u1ed3i nh\u01b0ng h\u1ecd v\u1eabn t\u00edch c\u1ef1c nh\u1eadn show, s\u00e1ng t\u00e1c, ch\u1ea1y qu\u1ea3ng c\u00e1o cho c\u00e1c nh\u00e3n h\u00e0ng, \u0111i d\u1ef1 s\u1ef1 ki\u1ec7n c\u1ee7a c\u00e1c c\u00f4ng ty,\u2026 ch\u1ec9 v\u1edbi m\u1ee5c \u0111\u00edch l\u00e0 c\u00e0ng kh\u1eb3ng \u0111\u1ecbnh n\u1ed5i b\u1eadt th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u00e0 khi\u1ebfn kh\u00e1n gi\u1ea3 nh\u1edb \u0111\u1ebfn m\u00ecnh l\u00e2u h\u01a1n. M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i t\u1ed3n t\u1ea1i v\u1ec1 m\u1eb7t th\u1eddi gian v\u00e0 quy lu\u1eadt n\u00e0y s\u1ebd l\u00e0 \u0111\u00e1p \u00e1n cho b\u00e0i to\u00e1n \u0111\u00f3.<\/p>\n\n\n\n
6. Quy lu\u1eadt th\u1ed1ng nh\u1ea5t (unity)<\/h2>\n\n\n\n
\u0110\u00e2y l\u00e0 quy lu\u1eadt quan tr\u1ecdng ch\u1ea3y su\u1ed1t trong m\u1ea1ch s\u1ed1ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n. T\u1eeb giai \u0111o\u1ea1n x\u00e2y d\u1ef1ng cho \u0111\u1ebfn giai \u0111o\u1ea1n gi\u1eef g\u00ecn v\u00e0 ph\u00e1t tri\u1ec3n. \u1ede giai \u0111o\u1ea1n \u0111\u1ea7u, quy lu\u1eadt n\u00e0y \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n \u1edf s\u1ef1 th\u1ed1ng nh\u1ea5t gi\u1eefa gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i (core values) v\u00e0 con ng\u01b0\u1eddi c\u1ee7a b\u1ea1n. Nh\u1eefng gi\u00e1 tr\u1ecb b\u1ea1n ch\u1ecdn ph\u1ea3i \u0111\u00fang v\u00e0 d\u1ef1a tr\u00ean t\u00ednh c\u00e1ch, n\u0103ng l\u1ef1c, kinh nghi\u1ec7m v\u00e0 \u0111\u1ea1o \u0111\u1ee9c c\u1ee7a ch\u00ednh m\u00ecnh. N\u00f3 ph\u1ea3i th\u1ed1ng nh\u1ea5t, t\u01b0\u01a1ng \u0111\u1ed3ng v\u1edbi nhau. B\u1ea1n kh\u00f4ng th\u1ec3 v\u1ebd con ng\u01b0\u1eddi m\u00ecnh sai l\u1ec7ch v\u1edbi nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c. B\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n ti\u1ebfp theo, b\u1ea1n ph\u1ea3i th\u1ed1ng nh\u1ea5t v\u00e0 th\u1ef1c hi\u1ec7n theo nh\u1eefng quy t\u1eafc, h\u00e0nh vi, h\u00ecnh \u1ea3nh, \u0111\u1ea1o \u0111\u1ee9c m\u00e0 b\u1ea1n \u0111\u00e3 x\u00e2y d\u1ef1ng tr\u01b0\u1edbc \u0111\u00f3. D\u00f9 b\u1ea1n c\u00f3 th\u00e0nh c\u00f4ng nh\u01b0 th\u1ebf n\u00e0o b\u1ea1n c\u0169ng kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p \u201cbi\u1ebfn ch\u1ea5t\u201d b\u1ea3n th\u00e2n c\u1ee7a m\u00ecnh. T\u00ednh c\u00e1ch c\u1ee7a b\u1ea1n ph\u1ea3i ph\u1ea3n \u00e1nh b\u1ea3n ch\u1ea5t th\u01b0\u01a1ng hi\u1ec7u m\u00e0 b\u1ea1n t\u1ea1o n\u00ean.<\/p>\n\n\n\n
7. Quy lu\u1eadt b\u1ec1n b\u1ec9 (persistence)<\/h2>\n\n\n\n
X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n kh\u00f4ng ph\u1ea3i l\u00e0 vi\u1ec7c c\u00f3 th\u1ec3 l\u00e0m trong m\u1ed9t v\u00e0i ng\u00e0y. C\u00f3 th\u1ec3 b\u1ea1n m\u1ea5t v\u00e0i n\u0103m m\u1edbi t\u1ea1o \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb b\u1ea3n th\u00e2n, t\u1ea1o \u0111\u01b0\u1ee3c ni\u1ec1m tin v\u1edbi m\u1ecdi ng\u01b0\u1eddi, c\u00f3 nh\u1eefng nh\u1eadn x\u00e9t t\u00edch c\u1ef1c v\u00e0 c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng nh\u1ea5t \u0111\u1ecbnh \u0111\u1ed1i v\u1edbi c\u00f4ng ch\u00fang trong l\u0129nh v\u1ef1c b\u1ea1n ho\u1ea1t \u0111\u1ed9ng. V\u00e0 khi \u0111\u00e3 x\u00e2y d\u1ef1ng, b\u1ea5t k\u1ef3 th\u01b0\u01a1ng hi\u1ec7u n\u00e0o c\u0169ng c\u1ea7n s\u1ef1 t\u1ed3n t\u1ea1i b\u1ec1n b\u1ec9 v\u1edbi th\u1eddi gian, v\u1edbi kh\u00e1ch h\u00e0ng, v\u1edbi \u0111\u1ed1i t\u00e1c. S\u1ed1ng kh\u00f4ng ph\u1ea3i \u0111\u1ec3 \u0111i t\u00ecm b\u1ea3n th\u00e2n, m\u00e0 l\u00e0 \u0111\u1ec3 s\u00e1ng t\u1ea1o ra b\u1ea3n th\u00e2n m\u00ecnh \u2013 George Bernard Shaw. S\u1ef1 s\u00e1ng t\u1ea1o b\u1ea3n th\u00e2n d\u1ef1a tr\u00ean nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i s\u1ebd gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n b\u1ec1n b\u1ec9, th\u00e0nh c\u00f4ng v\u00e0 \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi \u0111\u00f3n nh\u1eadn h\u01a1n. H\u00e3y ki\u00ean tr\u00ec ch\u0103m s\u00f3c, nu\u00f4i d\u01b0\u1ee1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh nh\u00e9!<\/p>\n\n\n\n
8. Quy lu\u1eadt l\u1eafng nghe (listen)<\/h2>\n\n\n\n
Mu\u1ed1n th\u00e0nh c\u00f4ng, b\u1ea1n ph\u1ea3i nghe nhi\u1ec1u h\u01a1n l\u00e0 n\u00f3i. \u0110\u1eebng ch\u1ec9 l\u00e0m vi\u1ec7c v\u00e0 n\u1ed7 l\u1ef1c t\u1eeb m\u1ed9t ph\u00eda. L\u1eafng nghe \u00fd ki\u1ebfn \u0111\u00f3ng g\u00f3p t\u1eeb m\u1ecdi ng\u01b0\u1eddi l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 b\u1ea1n ho\u00e0n thi\u1ec7n b\u1ea3n th\u00e2n h\u01a1n. B\u1edfi l\u1ebd, kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c lu\u00f4n c\u00f3 c\u00e1i nh\u00ecn v\u00e0 \u0111\u00e1nh gi\u00e1 kh\u00e1ch quan h\u01a1n. T\u1eeb \u00fd ki\u1ebfn c\u1ee7a h\u1ecd, b\u1ea1n s\u1ebd bi\u1ebft \u0111\u01b0\u1ee3c m\u00ecnh c\u00f2n thi\u1ebfu s\u00f3t ch\u1ed7 n\u00e0o v\u00e0 c\u1ea7n b\u00f9 \u0111\u1eafp nh\u1eefng g\u00ec. Th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n l\u00e0 c\u1ee7a b\u1ea1n, nh\u01b0ng kh\u00f4ng \u0111\u1ed3ng ngh\u0129a b\u1ea1n c\u00f3 th\u1ec3 b\u1ecf qua \u00fd ki\u1ebfn c\u1ee7a m\u1ecdi ng\u01b0\u1eddi. Nh\u00ecn nh\u1eadn nh\u1eefng l\u1eddi nh\u1eadn x\u00e9t, \u0111\u00e1nh gi\u00e1 t\u1eeb c\u1ed9ng \u0111\u1ed3ng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 b\u1ea1n ng\u00e0y c\u00e0ng ho\u00e0n thi\u1ec7n b\u1ea3n th\u00e2n m\u00ecnh h\u01a1n. Bi\u1ebft \u0111\u00e2u, trong v\u00f4 v\u00e0n nh\u1eefng nh\u1eadn x\u00e9t l\u1ea1i t\u1ea1o ra \u00fd t\u01b0\u1edfng m\u1edbi \u0111\u1ec3 b\u1ea1n c\u00f3 c\u00e1ch t\u1ea1o th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n t\u1ed1t h\u01a1n.<\/p>\n\n\n\n
9. Quy lu\u1eadt thi\u1ec7n ch\u00ed (goodwill)<\/h2>\n\n\n\n
V\u1edbi nh\u1eefng \u0111i\u1ec1u h\u01b0\u1edbng ra c\u1ed9ng \u0111\u1ed3ng s\u1ebd \u0111\u00f3n nh\u1eadn nhi\u1ec1u t\u00ecnh c\u1ea3m c\u1ee7a c\u1ed9ng \u0111\u1ed3ng. C\u00f3 l\u1ebd b\u1ea1n kh\u00f4ng tin nh\u01b0ng \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ef1 th\u1eadt. M\u1ed9t v\u00ed d\u1ee5 g\u1ea7n g\u0169i, th\u01b0\u01a1ng hi\u1ec7u ca s\u0129 Th\u1ee7y Ti\u00ean c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn th\u00f4ng qua h\u00e0nh \u0111\u1ed9ng k\u00eau g\u1ecdi, quy\u00ean g\u00f3p t\u1eeb thi\u1ec7n gi\u00fap \u0111\u1ee1 ng\u01b0\u1eddi d\u00e2n \u0111\u1ed3ng b\u00e0o mi\u1ec1n Trung. Kh\u00f4ng ch\u1ec9 \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn m\u00e0 Th\u1ee7y Ti\u00ean c\u00f2n nh\u1eadn \u0111\u01b0\u1ee3c v\u00f4 v\u00e0n t\u00ecnh c\u1ea3m y\u00eau qu\u00fd t\u1eeb ng\u01b0\u1eddi d\u00e2n v\u00e0 k\u1ec3 c\u1ea3 trong showbiz. T\u1ea5m l\u00f2ng c\u1ee7a Th\u1ee7y Ti\u00ean \u0111\u00f3 ch\u00ednh l\u00e0 s\u1ef1 thi\u1ec7n ch\u00ed. Quy lu\u1eadt n\u00e0y l\u00e0 m\u1ed9t \u201cb\u00ed k\u00edp v\u00e0ng\u201d \u0111\u1ec3 nh\u00e2n b\u1ea3n th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n m\u00e0 kh\u00f4ng ph\u1ea3i ai c\u0169ng l\u00e0m \u0111\u01b0\u1ee3c. Mu\u1ed1n th\u1ef1c hi\u1ec7n quy lu\u1eadt n\u00e0y, \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i th\u1ef1c hi\u1ec7n t\u1ed1t c\u00e1c quy lu\u1eadt b\u00ean tr\u00ean, b\u1edfi l\u1ebd kh\u00f4ng ai d\u00e1m tin t\u01b0\u1edfng, \u1ee7ng h\u1ed9 m\u1ed9t c\u00e1 nh\u00e2n b\u00ecnh th\u01b0\u1eddng trong cu\u1ed9c s\u1ed1ng kh\u00f4ng m\u1ed9t ai bi\u1ebft \u0111\u1ebfn. \u0110\u00e2y l\u00e0 \u0111\u00f2n b\u1ea9y n\u00e2ng cao gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, \u0111\u01b0a b\u1ea1n ch\u1ea1m g\u1ea7n h\u01a1n v\u1edbi con \u0111\u01b0\u1eddng th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n
N\u1ebfu b\u1ea1n th\u1ea5u hi\u1ec3u b\u1ea3n th\u00e2n, c\u00f3 k\u1ebf ho\u1ea1ch v\u00e0 v\u1eadn d\u1ee5ng t\u1ed1t c\u00e1c quy lu\u1eadt tr\u00ean, ch\u1eafc ch\u1eafn th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n
Qu\u1ef3nh Nh\u01b0<\/p>","protected":false},"excerpt":{"rendered":"
\u201cX\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n\u201d l\u00e0 m\u1ed9t trong nh\u1eefng keyword \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi quan t\u00e2m v\u00e0 t\u00ecm hi\u1ec3u hi\u1ec7n nay. \u0110\u00e2y l\u00e0 kh\u00e2u quan tr\u1ecdng kh\u00f4ng ch\u1ec9 v\u1edbi doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 ch\u1ed7 \u0111\u1ee9ng tr\u00ean th\u1ecb tr\u01b0\u1eddng m\u00e0 c\u00f2n c\u1ea3 c\u00e1c doanh nghi\u1ec7p m\u1edbi b\u01b0\u1edbc ch\u00e2n v\u00e0o con \u0111\u01b0\u1eddng kh\u1edfi nghi\u1ec7p. V\u00e0 b\u00e0i… \u0110\u1ecdc th\u00eam \u00bb9 quy lu\u1eadt x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ea7n bi\u1ebft<\/span><\/a><\/p>","protected":false},"author":4,"featured_media":3379,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_ti_tpc_template_sync":false,"_ti_tpc_template_id":"","footnotes":""},"categories":[82,19],"tags":[],"class_list":["post-3378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scholarship-secrets","category-xay-dung-thuong-hieu-ca-nhan"],"yoast_head":"\n9 quy lu\u1eadt x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ea7n bi\u1ebft - YOUREORG Blog<\/title>\n<meta name=\"description\" content=\"\u0110\u00e2y l\u00e0 9 quy lu\u1eadt b\u1ea1n c\u1ea7n bi\u1ebft khi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n. 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