{"id":2206,"date":"2021-07-09T13:22:45","date_gmt":"2021-07-09T06:22:45","guid":{"rendered":"https:\/\/blog.youre.vn\/?p=2206"},"modified":"2026-01-06T10:21:55","modified_gmt":"2026-01-06T03:21:55","slug":"khoi-nguon-cua-thuong-hieu-ca-nhan-thanh-cong","status":"publish","type":"post","link":"https:\/\/blog.youre.org.vn\/en\/khoi-nguon-cua-thuong-hieu-ca-nhan-thanh-cong\/","title":{"rendered":"Kh\u1edfi ngu\u1ed3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n th\u00e0nh c\u00f4ng"},"content":{"rendered":"

David Allan Coe \u0111\u00e3 t\u1eebng n\u00f3i: \u201cC\u00e1i b\u1ea1n n\u00ean nh\u00ecn kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ebb \u0111\u1eb9p c\u1ee7a t\u00f2a nh\u00e0; n\u1ec1n m\u00f3ng m\u1edbi l\u00e0 th\u1ee9 ph\u1ea3i ch\u1ecbu th\u1eed th\u00e1ch c\u1ee7a th\u1eddi gian\u201d. Th\u1eadt v\u1eady, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u0169ng gi\u1ed1ng nh\u01b0 x\u00e2y m\u1ed9t ng\u00f4i nh\u00e0 b\u1edfi l\u1ebd b\u1ea1n s\u1ebd s\u1ed1ng v\u1edbi n\u00f3. M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n m\u1ea1nh th\u00ec ph\u1ea3i ch\u1eafc t\u1eeb n\u1ec1n t\u1ea3ng. C\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch \u0111\u1ec3 x\u00e2y d\u1ef1ng n\u1ec1n t\u1ea3ng v\u00e0 t\u00f9y theo m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u m\u00e0 b\u1ea1n l\u1ef1a ch\u1ecdn g\u1ed1c r\u1ec5 kh\u00e1c nhau. Nh\u01b0ng c\u00f3 m\u1ed9t n\u1ec1n t\u1ea3ng mang gi\u00e1 tr\u1ecb cao v\u00e0 tr\u01b0\u1eddng t\u1ed3n mang t\u00ean \u201cC\u00e2u chuy\u1ec7n kh\u1edfi ngu\u1ed3n\u201d.<\/p>\n\n\n\n

Nh\u1eafc \u0111\u1ebfn ng\u01b0\u1eddi \u0111\u00f3ng g\u00f3p to l\u1edbn cho n\u1ec1n b\u00f3ng \u0111\u00e1 Vi\u1ec7t Nam kh\u00f4ng th\u1ec3 qu\u00ean B\u1ea7u \u0110\u1ee9c<\/a>. \u00d4ng sinh ra trong m\u1ed9t gia \u0111\u00ecnh ngh\u00e8o \u0111\u00f4ng con n\u00ean \u01b0\u1edbc mong c\u1ee7a B\u1ea7u \u0110\u1ee9c h\u1ed3i c\u00f2n nh\u1ecf ch\u1ec9 l\u00e0 \u0111\u1ee7 ti\u1ec1n \u0111\u1ec3 \u0111i h\u1ecdc v\u00e0 h\u1ecdc th\u1eadt gi\u1ecfi \u0111\u1ec3 tho\u00e1t kh\u1ecfi c\u1ea3nh ngh\u00e8o n\u00e0n kh\u1ed1n kh\u00f3 hi\u1ec7n t\u1ea1i. Nh\u01b0ng th\u1ef1c t\u1ebf, \u00f4ng d\u00e0nh th\u1eddi gian c\u1ee7a m\u00ecnh \u0111\u1ec3 h\u1ecdc \u1edf tr\u01b0\u1eddng \u0111\u1eddi, li\u00ean t\u1ee5c l\u00e0m vi\u1ec7c mi\u1ec7t m\u00e0i su\u1ed1t 20 n\u0103m kh\u00f4ng ngh\u1ec9 ch\u1ec9 v\u00ec say m\u00ea ki\u1ebfm ti\u1ec1n. \u00d4ng \u0111am m\u00ea kinh doanh v\u00e0 \u0111\u1eb7c bi\u1ec7t h\u01a1n l\u00e0 ni\u1ec1m \u0111am m\u00ea ch\u00e1y b\u1ecfng v\u1edbi b\u00f3ng \u0111\u00e1. V\u00e0 c\u00f3 th\u1ec3 th\u1ea5y sau 40 n\u0103m th\u00ec t\u00e0i s\u1ea3n hi\u1ec7n th\u1eddi c\u1ee7a \u00f4ng l\u00e0 t\u1eadp \u0111o\u00e0n Ho\u00e0ng Anh Gia Lai v\u1edbi gi\u00e1 tr\u1ecb r\u00f2ng l\u00ean \u0111\u1ebfn v\u00e0i ch\u1ee5c ngh\u00ecn t\u1ef7 \u0111\u1ed3ng. Ph\u00e1t tri\u1ec3n \u0111\u1ebfn n\u0103m 2008 th\u00ec Ho\u00e0ng Anh Gia Lai ch\u00ednh th\u1ee9c \u0111\u01b0\u1ee3c ni\u00eam y\u1ebft tr\u00ean s\u00e0n ch\u1ee9ng kho\u00e1n v\u00e0 \u0111\u1ebfn n\u0103m 2010 th\u00ec tri\u1ec3n khai nhi\u1ec1u d\u1ef1 \u00e1n b\u1ea5t \u0111\u1ed9ng s\u1ea3n tr\u00ean to\u00e0n qu\u1ed1c v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t c\u00e2u chuy\u1ec7n kh\u1edfi nghi\u1ec7p lu\u00f4n \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn.<\/p>\n\n\n\n

C\u00e2u chuy\u1ec7n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u t\u1eeb m\u1ecdi ph\u01b0\u01a1ng di\u1ec7n: s\u1edf th\u00edch, \u0111am m\u00ea, \u00fd t\u01b0\u1edfng nh\u1ea5t th\u1eddi, tr\u1ea3i nghi\u1ec7m cu\u1ed9c s\u1ed1ng hay ch\u00ednh m\u1ed9t kh\u00eda c\u1ea1nh n\u00e0o \u0111\u00f3 trong con ng\u01b0\u1eddi b\u1ea1n mi\u1ec5n \u0111i\u1ec1u \u0111\u00f3 mang \u0111\u1ebfn gi\u00e1 tr\u1ecb chung cho c\u1ed9ng \u0111\u1ed3ng. V\u00e0 b\u1ea1n tin t\u00f4i \u0111i, c\u00e2u chuy\u1ec7n kh\u1edfi ngu\u1ed3n c\u1ee7a b\u1ea1n s\u1ebd l\u00e0 \u201clinh h\u1ed3n\u201d c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n m\u00e0 b\u1ea1n s\u1edf h\u1eefu. T\u1eeb c\u00e2u chuy\u1ec7n \u0111\u00f3 b\u1ea1n s\u1ebd x\u00e2y d\u1ef1ng n\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n theo m\u1ee5c ti\u00eau, \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 con \u0111\u01b0\u1eddng m\u00e0 b\u1ea1n theo \u0111u\u1ed5i.<\/p>\n\n\n\n

“M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n kh\u00f4ng bao gi\u1edd d\u1eebng l\u1ea1i.”<\/p>Tony Hsieh<\/cite><\/blockquote><\/figure>\n\n\n\n

B\u1ea1n bi\u1ebft kh\u00f4ng, khi b\u1ea1n t\u1ea1o n\u00ean m\u1ed9t c\u00e2u chuy\u1ec7n gi\u00e1 tr\u1ecb ng\u01b0\u1eddi kh\u00e1c s\u1ebd nh\u1edb \u0111\u1ebfn b\u1ea1n l\u00e2u h\u01a1n v\u00e0 c\u1ea3m th\u1ea5y th\u00e1n ph\u1ee5c b\u1ea1n h\u01a1n. V\u00e0 c\u00e2u chuy\u1ec7n \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c lan truy\u1ec1n \u0111\u1ebfn nhi\u1ec1u ng\u01b0\u1eddi. N\u00f3 l\u00e0 m\u1ed9t ngu\u1ed3n c\u1ea3m h\u1ee9ng, ngu\u1ed3n n\u0103ng l\u01b0\u1ee3ng m\u1ea1nh m\u1ebd \u0111\u1ed1i v\u1edbi nh\u1eefng ai t\u00ecm \u0111\u1ebfn b\u1ea1n \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb.<\/p>\n\n\n\n

M\u1ed7i c\u00e1c nh\u00e2n trong cu\u1ed9c s\u1ed1ng n\u00e0y \u0111\u1ec1u c\u00f3 nh\u1eefng c\u00e2u chuy\u1ec7n cho ri\u00eang m\u00ecnh. C\u00f3 th\u1ec3 s\u1ebd tr\u00f9ng l\u1eabn v\u1edbi m\u1ed9t ai \u0111\u00f3 nh\u01b0ng qua c\u00e1ch ti\u1ebfp c\u1eadn, nh\u00ecn nh\u1eadn v\u00e0 gi\u1ea3i quy\u1ebft n\u00f3 kh\u00e1c \u0111i c\u0169ng t\u1ea1o th\u00e0nh c\u00e2u chuy\u1ec7n ri\u00eang c\u1ee7a b\u1ea1n th\u00e2n b\u1ea1n. Ch\u00fang ta kh\u00f4ng \u0111\u01b0\u1ee3c ch\u1ecdn n\u01a1i m\u00e0 ta sinh ra nh\u01b0ng ta \u0111\u01b0\u1ee3c ch\u1ecdn c\u00e1ch m\u00e0 ch\u00fang ta l\u1edbn l\u00ean. M\u00f4i tr\u01b0\u1eddng s\u1ed1ng v\u00e0 c\u00e1c t\u00e1c \u0111\u1ed9ng b\u00ean ngo\u00e0i \u1ea3nh h\u01b0\u1edfng \u00edt nhi\u1ec1u \u0111\u1ebfn h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n t\u01b0 duy, t\u00ecnh c\u1ea3m c\u1ee7a b\u1ea1n. Kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn r\u1eb1ng b\u1ea1n s\u1ebd kh\u00f4ng g\u1eb7p kh\u00f3 kh\u0103n trong cu\u1ed9c s\u1ed1ng nh\u01b0ng b\u1ea1n ch\u1ec9 c\u1ea7n tin \u1edf b\u1ea3n th\u00e2n b\u1ea1n v\u00e0 quy\u1ebft t\u00e2m v\u01b0\u1ee3t qua, b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng. X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i kh\u00e1c bi\u1ec7t v\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t<\/a> \u0111\u00f3 ph\u1ea3i c\u00f3 gi\u00e1 tr\u1ecb trong cu\u1ed9c s\u1ed1ng. V\u1eady th\u1ebf n\u00e0o th\u00ec m\u1edbi c\u00f3 gi\u00e1 tr\u1ecb? Gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c t\u1ea1o n\u00ean t\u1eeb s\u1ef1 th\u1eadt v\u00e0 mang \u0111\u1ebfn th\u00e0nh qu\u1ea3 cho m\u00ecnh, cho c\u1ed9ng \u0111\u1ed3ng.<\/p>\n\n\n\n

\u00dd ngh\u0129a c\u1ee7a c\u00e2u chuy\u1ec7n kh\u1edfi ngu\u1ed3n<\/strong><\/h2>\n\n\n\n

Nh\u1edd v\u00e0o c\u00e2u chuy\u1ec7n, kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed1i t\u00e1c c\u00f3 th\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c xu\u1ea5t ph\u00e1t \u0111i\u1ec3m c\u1ee7a b\u1ea1n v\u00e0 c\u00f3 c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n, \u0111\u00fang \u0111\u1eafn h\u01a1n v\u1ec1 b\u1ea1n. Qua \u0111\u00f3 l\u00e0m n\u1ed5i b\u1eadt h\u01a1n c\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng nh\u1edd v\u00e0o c\u00e2u chuy\u1ec7n kh\u1edfi ngu\u1ed3n. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 nh\u00ecn nh\u1eadn l\u1ea1i ch\u00ednh m\u00ecnh, c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea3n th\u00e2n v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a cu\u1ed9c s\u1ed1ng. T\u00f4i kh\u00f4ng bi\u1ebft b\u1eb1ng si\u00eau n\u0103ng l\u1ef1c n\u00e0o m\u00e0 nh\u1eefng ng\u01b0\u1eddi th\u00e0nh c\u00f4ng kh\u1edfi ngu\u1ed3n t\u1eeb m\u1ed9t c\u00e2u chuy\u1ec7n \u00fd ngh\u0129a s\u1ebd chi\u1ebfm l\u1ea5y c\u1ea3m t\u00ecnh v\u00e0 in s\u00e2u v\u00e0o ti\u1ec1m th\u1ee9c c\u1ee7a t\u00f4i l\u00e2u h\u01a1n. C\u00f3 th\u1ec3 b\u1ea1n kh\u00f4ng tin s\u1ebd c\u00f3 l\u00fac c\u00e2u chuy\u1ec7n c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh m\u1ed9t ngu\u1ed3n \u0111\u1ed9ng l\u1ef1c v\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ec3 t\u1ea1o n\u00ean nhi\u1ec1u c\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng kh\u00e1c. H\u00e3y s\u1ed1ng t\u00edch c\u1ef1c v\u00e0 t\u1ea1o n\u00ean nh\u1eefng c\u00e2u chuy\u1ec7n tuy\u1ec7t v\u1eddi mang \u0111\u1eadm \u00fd ngh\u0129a cho b\u1ea3n th\u00e2n.<\/p>\n\n\n\n

C\u00e2u chuy\u1ec7n gi\u00e1 tr\u1ecb mang \u0111\u1ebfn ngu\u1ed3n c\u1ea3m h\u1ee9ng v\u00e0 \u00fd ngh\u0129a s\u1ebd l\u00e0 kh\u1edfi ngu\u1ed3n t\u1ed1t \u0111\u1eb9p nh\u1ea5t cho vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n hay b\u1ea5t k\u00ec lo\u1ea1i th\u01b0\u01a1ng hi\u1ec7u n\u00e0o.<\/p>\n\n\n\n

Qu\u1ef3nh Nh\u01b0<\/h2>","protected":false},"excerpt":{"rendered":"

David Allan Coe \u0111\u00e3 t\u1eebng n\u00f3i: \u201cC\u00e1i b\u1ea1n n\u00ean nh\u00ecn kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ebb \u0111\u1eb9p c\u1ee7a t\u00f2a nh\u00e0; n\u1ec1n m\u00f3ng m\u1edbi l\u00e0 th\u1ee9 ph\u1ea3i ch\u1ecbu th\u1eed th\u00e1ch c\u1ee7a th\u1eddi gian\u201d. Th\u1eadt v\u1eady, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u0169ng gi\u1ed1ng nh\u01b0 x\u00e2y m\u1ed9t ng\u00f4i nh\u00e0 b\u1edfi l\u1ebd b\u1ea1n s\u1ebd s\u1ed1ng v\u1edbi n\u00f3. M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u… \u0110\u1ecdc th\u00eam \u00bbKh\u1edfi ngu\u1ed3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n th\u00e0nh c\u00f4ng<\/span><\/a><\/p>","protected":false},"author":4,"featured_media":2212,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_ti_tpc_template_sync":false,"_ti_tpc_template_id":"","footnotes":""},"categories":[82],"tags":[279],"class_list":["post-2206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scholarship-secrets","tag-thuong-hieu-ca-nhan"],"yoast_head":"\nKh\u1edfi ngu\u1ed3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n th\u00e0nh c\u00f4ng - YOUREORG Blog<\/title>\n<meta name=\"description\" content=\"M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n m\u1ea1nh th\u00ec ph\u1ea3i ch\u1eafc t\u1eeb n\u1ec1n t\u1ea3ng. 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